Xbox series x virgin media 1gb

Hi, I am looking for some help in regards with my connection, I love to play multiplayer online shooters and most of my friends have pings sitting around 8 to 10ms. They are with other providers yet I can't seem to get my ping lower than 30ms, I have experimented with manual DNS servers, router reboots, mtu changes, disconnecting all devices bar the one I am using. And I just can't seem to get this to be any lower l. Most of the time I get between 30ms and 50ms. I also have virgin media 1gb broadband with the super hub 5. 

Can anyone shed some light onto this with any other options? 

Thanks in advance