Someone needs to look at whatever code decides "similar" films when you select the "If you like this..." link on a film. It is ridiculous, and consequently of no help whatsoever!
Example: I watched WW2 film The Bridge on the River Kwai, a very famous war film. The suggestions for similar content are:
1. Agatha Christie's Marple 2. The Professionals (70's TV cop show) 3. Celebrity Antiques Roadshow! 4. Live Premier League football!! 5. Doctor Who!!! 6.Inspector Morse!!!! 7. Traffic Cops!!!!! 8. Live Match of the day!!!!!! 9. Vera !!!!!!! 10/ Live six nations rugby!!!!!!!!
But it shouldn't be difficult to get right. All it has to do is look at the meta data and, in my example, anything tagged with WW2, or War, or the names of any of the principal actors perhaps would show up and be much more relevant.
I suspect the problem is bad, or missing, meta data on the individual films. Do Virgin tag everything, probably not.
The problem with that is that the search doesn't allow you to search for categories, unlike Netflix where I can search on "British WW2 films" for example. The Virgin search requires me to know the name of the film I am looking for first!