All of S1 looks present and correct to me, however I'm on Maxit and get Box-sets included. Which TV package are you on? (being specific will help here)
If you're not on Maxit, then you won't get box-set programmes included which could explain the "upgrade to watch". You should get "CatchUp" programmes included, but I'm minded to suggest that an entire past series (first shown in 2013) should be a boxset.
Can you post a picture of the "watch now" or "upgrade your package" message that you're seeing from different episodes?
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