Limited/unimaginative. It is a corporate branded box in the companys colour branding scheme. You used to have the choice of grey, grey or grey (I think one of the original companies used black, but it was the exception, rather than the rule).
Nothing to stop you getting the paint pot out if you don't like it.
VM BB TV Landline. Vonage 2nd line. Freeview/Freesat HD, ASDA/Tesco PAYG Mobile. Customer since 1993
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