Hello Sparrowhawk11
Changing prices is never an easy decision, which is why, unlike other providers, this is our first cable price change in 18 months. We know 2020 was a difficult year for many people and so we decided not to rise our cable prices last year.
Over the last year our customers have been using their services more than ever, and data use on our network has increased by up to 95%. With many people working from home and relying on our services to keep in touch with family and friends, it’s been even more vital that we keep people connected.
We need to continue investing in our network to meet this demand and ensure our broadband service continues to deliver the fastest widely-available speeds in the UK. We’re investing more than £1bn in our network – helping to improve performance and reliability for our customers.
At the same time, we have supported our customers with a range of upgrades and new services at no extra cost. Whether that’s giving more than a million customers a free speed boost, upgrading millions of Hubs with more reliable and even faster WiFi, offering even more customers the chance to get their hands on our V6 TV box or providing new content and channels, we’re committed to giving our customers access to the best content and worry-free connectivity.
Gareth_L